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Last updated: 05-Jan-2026

This Privacy Policy describes the privacy practices of Smithfield’s Chicken ‘N Bar-B-Q (“Smithfield’s,” “we,” “us,” or “our”) and applies to information collected through our website and related online services.

This Privacy Policy explains what personal information we collect, how we use and share it, what choices and rights may be available to you, how we protect your information, and how you may contact us regarding your privacy.

Information Collection, Use, and Sharing

We may collect personal information that you voluntarily provide to us through email, website forms, telephone calls, orders, or other direct communications. This information may include your name, email address, telephone number, mailing or delivery address, order information, and any other information you choose to provide.

We may also automatically collect certain information when you visit or interact with our website, including:

• IP address and online identifiers.
• Browser type and version.
• Device type and operating system.
• Pages visited and website interactions.
• Referring website.
• Approximate geographic location derived from your IP address.
• Date and time of visits.
• Cookie identifiers and similar information.

We may use your information to:

• Respond to your inquiries and requests.
• Provide products, services, or information you request.
• Process and fulfill orders, where applicable.
• Improve our website, services, and customer experience.
• Analyze website usage and performance.
• Measure the effectiveness of our advertising and marketing activities.
• Maintain website security and prevent fraud or misuse.
• Send information about specials, promotions, new products, services, or changes to this Privacy Policy, where permitted by applicable law.
• Comply with applicable legal requirements.
• Protect our rights, property, safety, customers, employees, and others.

We do not rent personal information to third parties.

We may share information with service providers and other third parties that help us operate our website, process transactions, fulfill orders, provide communications, analyze website usage, measure advertising performance, maintain security, or perform other legitimate business functions.

We may also disclose information when required by applicable law, regulation, legal process, court order, or governmental request, or when reasonably necessary to protect our rights, property, safety, customers, employees, or others.

Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information, including the right to:

• Request access to personal information we maintain about you.
• Request correction of inaccurate personal information.
• Request deletion of certain personal information.
• Obtain information about how your personal information is collected, used, or disclosed.
• Opt out of promotional communications.
• Opt out of certain uses of personal information for targeted advertising or the sale or sharing of personal information, where applicable.
• Exercise applicable privacy rights without unlawful discrimination.

You may also manage or withdraw your consent to non-essential cookies and tracking technologies through the cookie preference mechanism available on our website.

To exercise an applicable privacy right, please contact us using the email address or telephone number provided in the Contact Us section below. We may need to verify your identity before processing certain requests.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our website, remember user preferences, analyze website traffic, improve website performance, measure the effectiveness of our advertising, and understand how visitors interact with our website.

Our website may use the following categories of cookies and similar technologies:

• Essential Cookies: Necessary for the operation, security, and basic functionality of the website.
• Functional Cookies: Used to remember user choices and preferences and improve website functionality.
• Analytics Cookies: Used to understand website traffic, performance, and how visitors interact with our website.
• Advertising and Targeting Cookies: Used, where applicable, to measure advertising effectiveness, understand user interests, and support advertising or remarketing activities.

Essential cookies may operate where necessary for the basic functionality and security of the website. Non-essential analytics and advertising technologies, including Google Analytics, Google Ads, TikTok, and similar third-party tracking technologies, are loaded only after a visitor provides the required cookie consent through our cookie consent mechanism.

Visitors may accept, reject, or manage non-essential cookies through the cookie preference options provided on our website. Where available, visitors may also change or withdraw their consent at any time through the website's cookie settings or preference tool.

Disabling or rejecting certain cookies may affect some website features or functionality.

Analytics, Advertising, and Third-Party Technologies

We use or may use third-party analytics and advertising technologies, including Google Analytics, Google Ads, TikTok, and similar services, to understand website usage, measure website performance, evaluate advertising effectiveness, and, where applicable and permitted, support advertising and remarketing activities.

These technologies may collect information such as:

• IP address and online identifiers.
• Browser type and device information.
• Operating system.
• Pages viewed and interactions with our website.
• Referring websites.
• Approximate geographic location.
• Advertising interactions and conversion information.

Information collected through these technologies may be transmitted to and processed by the applicable third-party service provider in accordance with its own privacy practices.

Non-essential analytics and advertising scripts are activated only after the visitor provides the required cookie consent. Visitors may manage their preferences or withdraw consent through the cookie preference mechanism available on our website.

Depending on applicable law and the configuration of these technologies, certain disclosures of personal information for targeted or cross-context behavioral advertising may be considered a “sale,” “sharing,” or “targeted advertising.” Where required by applicable law, we provide appropriate notice and mechanisms for exercising applicable opt-out rights.

Data Security

We take reasonable administrative, technical, and physical precautions designed to protect your personal information from unauthorized access, loss, misuse, alteration, destruction, or disclosure.

Where appropriate, information transmitted through our website is protected using encryption and other security measures. Access to personal information is limited to employees, contractors, and service providers who require access for legitimate business purposes.

However, no method of transmission over the Internet, wireless transmission, or electronic storage is completely secure. Therefore, we cannot guarantee the absolute security of personal information.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, including to provide requested products or services, respond to inquiries, comply with legal obligations, resolve disputes, maintain appropriate business records, prevent fraud, enforce agreements, and protect our legitimate business interests.

The specific retention period may depend on the nature of the information, the purpose for which it was collected, applicable legal requirements, security considerations, and operational needs.

Children's Privacy

Our website is intended for a general audience and is not directed to children under 13 years of age.

We do not knowingly collect personal information directly from children under 13 without appropriate parental consent. If we learn that we have collected personal information from a child under 13 in violation of applicable law, we will take reasonable steps to delete that information.

Parents or legal guardians who believe that a child has provided us with personal information may contact us using the information provided below.

U.S. State Privacy Rights

Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.

Depending on your state of residence, whether the applicable law applies to us, and subject to applicable exceptions, these rights may include the right to:

• Access personal information we maintain about you.
• Correct inaccurate personal information.
• Delete certain personal information.
• Obtain a portable copy of certain personal information.
• Opt out of targeted advertising.
• Opt out of the sale or sharing of personal information, where applicable.
• Limit certain uses of sensitive personal information, where applicable.
• Appeal a decision concerning a privacy rights request, where applicable.
• Exercise applicable privacy rights without unlawful discrimination.

To submit a privacy rights request, please contact us using the information provided in the Contact Us section below. We may take reasonable steps to verify your identity before processing your request.

California Privacy Rights

California residents may have additional rights under applicable California privacy laws, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA”), where those laws apply to us.

Subject to applicable exceptions and verification requirements, California residents may have the right to:

• Know the categories and specific pieces of personal information collected about them.
• Know the categories of sources from which personal information is collected.
• Know the business or commercial purposes for collecting, using, selling, or sharing personal information.
• Know the categories of third parties to whom personal information is disclosed.
• Request access to personal information.
• Request deletion of certain personal information.
• Request correction of inaccurate personal information.
• Opt out of the sale or sharing of personal information, where applicable.
• Limit certain uses and disclosures of sensitive personal information, where applicable.
• Exercise applicable privacy rights without discriminatory treatment.

We do not sell personal information for monetary compensation.

However, depending on the configuration and use of certain analytics, advertising, cookies, pixels, or similar technologies, some disclosures of online identifiers or internet activity information may be considered a “sale” or “sharing” under applicable California privacy law, even where no money is exchanged.

Where required by applicable law, we will provide appropriate mechanisms for eligible California residents to exercise applicable opt-out rights.

Global Privacy Control and Opt-Out Preference Signals

Where required by applicable law, we will process recognized browser-based opt-out preference signals, such as Global Privacy Control (“GPC”), as a request to opt out of the sale or sharing of personal information or targeted advertising for the browser or device through which the signal is communicated.

This provision applies only to the extent required by applicable law and where our website engages in activities subject to such opt-out requirements.

Marketing Communications

Where permitted by applicable law, we may use your contact information to communicate with you about specials, promotions, new products or services, events, or other information that may be of interest to you.

You may opt out of promotional emails at any time by following the unsubscribe instructions included in the communication or by contacting us using the information provided below.

Even if you opt out of promotional communications, we may continue to send non-promotional communications, including responses to inquiries and service-related notices.

Third-Party Websites and Services

Our website may contain links to third-party websites, online ordering platforms, delivery services, social media platforms, payment providers, or other third-party services.

We do not control and are not responsible for the privacy, security, or data practices of third parties. When you leave our website or interact directly with a third-party service, that third party's privacy policy and terms may apply.

We encourage you to review the privacy policies of third-party websites and services before providing personal information.

Website Accessibility

Smithfield’s Chicken ‘N Bar-B-Q is committed to improving the accessibility of content available through our website.

If you need assistance accessing or navigating information on our website, please contact us directly using the contact information provided below.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technologies, services, legal requirements, or other factors.

When changes are made, we will update the “Last Updated” date at the top of this Privacy Policy. Where required by applicable law, we may provide additional notice regarding material changes.

We encourage you to review this Privacy Policy periodically to stay informed about our privacy practices.

Contact Us

If you have questions, concerns, or comments about this Privacy Policy, wish to exercise an applicable privacy right, or request access to, correction of, or deletion of your personal information, please contact us:

Smithfield’s Chicken ‘N Bar-B-Q
Telephone: (919) 238-6044
Email: [email protected]

When submitting a privacy rights request, please provide sufficient information for us to understand and process your request. We may need to verify your identity before fulfilling certain requests, as permitted or required by applicable law.

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

This website uses Google Analytics 4 (GA4) to collect information about how visitors use our website. This helps us understand website traffic, measure performance, and improve the user experience.

Google Analytics may collect information such as:

• Pages visited
• Time spent on the website
• Device and browser information
• Approximate geographic location
• Referring website or source

This information is used only for analytics and website improvement. Google Analytics cookies are disabled by default and will only be activated after you provide your consent.

When enabled, Google Analytics operates in accordance with your cookie preferences using Google Consent Mode.

This website uses marketing cookies to provide personalized advertising and measure campaign performance.

Marketing technologies include:

• AdRoll
• TikTok Pixel

These cookies are disabled by default and will only be activated after you accept marketing cookies.